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Keeping it LOCAL!
Welcome to SIM Publications Corporation
Your Success is Our Success!
Welcome to SIM Publications Corporation
Your Success is Our Success!
Past editions
Christmas 2024 JCL
Christmas 2024 JCL
Christmas 2024 JCL
Digital Version of Jessamine County Living Christmas 24
Christmas 2024 GCL
Christmas 2024 JCL
Christmas 2024 GCL
2024 edition of Garrard County Living Magazine winter and Christmas
Summer 2024 LCL
Christmas 2024 JCL
Christmas 2024 GCL
Digital Version of the Lincoln County Living Summer 2024 edition
Summer 2024 JCL
Summer 2024 JCL
Summer 2024 JCL
Digital Version of the Jessamine County Living Summer 2024 edition
Spring 2024 LCL
Summer 2024 JCL
Summer 2024 JCL
Digital Version of the Lincoln County Living Spring 2024 edition
Spring 2024 JCL
Summer 2024 JCL
Christmas 2023 LCL
Digital Version of the Jessamine County Living Spring 2024 edition
Christmas 2023 LCL
Christmas 2023 LCL
Christmas 2023 LCL
Digital Version of the Lincoln County Living Christmas / Winter 2023 edition
Christmas 2023 JCL
Christmas 2023 LCL
Christmas 2023 JCL
Digital Version of the Jessamine County Living Christmas / Winter 2023 edition
Fall 2023 JCL
Christmas 2023 LCL
Christmas 2023 JCL
Digital Version of Jessamine County Living Fall 2023
Why Sim publications?
Quality Prints
Exceptional Customer Service
Affordable Pricing
We provide high-quality prints using the latest printing technology and premium quality materials to ensure that your prints look great and last long.
Affordable Pricing
Exceptional Customer Service
Affordable Pricing
We offer affordable pricing without compromising on quality. Our pricing is transparent, and we can provide a detailed breakdown of the costs involved.
Fast Turnaround Time
Exceptional Customer Service
Exceptional Customer Service
We understand the importance of meeting deadlines. That's why we offer fast turnaround times without compromising on quality.
Exceptional Customer Service
Exceptional Customer Service
Exceptional Customer Service
We are committed to providing exceptional customer service. Our team is local, knowledgeable, and always ready to assist you with any queries you may have.
benefits of print advertising
Advertising in a LOCAL magazine offers several benefits to the advertiser
Advertising in a LOCAL magazine offers several benefits to the advertiser
Advertising in a LOCAL magazine offers several benefits to the advertiser
- Targeted Audience: Local magazines cater to a specific geographic area or community, which means the audience is more likely to be interested in local businesses and services.
- Community Engagement: Being featured in a local magazine can enhance the advertiser's reputation and visibility within the community, fostering a sense of local support and loyalty.
- Higher Engagement: Readers of local magazines often engage more deeply with the content, including advertisements, because they are interested in local news, events, and businesses.
- Credibility: Local magazines typically have a trusted and established presence in the community, lending credibility to the businesses that advertise within them.
- Longer Shelf Life: Magazines are often kept for an extended period, allowing advertisements to be seen multiple times, unlike other forms of advertising like digital ads that may be quickly scrolled past.
Does FREQUENCY matter in print ads? YES!
Advertising in a LOCAL magazine offers several benefits to the advertiser
Advertising in a LOCAL magazine offers several benefits to the advertiser
Memory Reinforcement: Repeated exposure to an ad helps reinforce the message in the audience's memory, making it more likely they will remember the brand or product when they need it.
Familiarity Breeds Trust: Frequent ads can create a sense of familiarity and trust. When consumers see a brand consistently, they perceive it as more credible and reliable.
Higher Chances of Being Seen: The more often an ad appears, the greater the chance it will be seen by a larger portion of the magazine's readership, including those who might miss it in a single issue.
Encourages Action: Repeated exposure can eventually drive consumers to take action, such as visiting a store, making a purchase, or engaging with the brand.
Does CONSISTENCY matter in print ads? YES!
Advertising in a LOCAL magazine offers several benefits to the advertiser
Visual and Message Consistency: Using consistent logos, colors, fonts, and messaging helps build a strong brand identity, making it easier for consumers to recognize and remember the brand.
Clear Communication: Consistent messaging across ads ensures that the core values and benefits of the brand are communicated clearly and effectively, avoiding confusion.
Cohesive Image:
A consistent look and feel across ads create a professional and polished image, which can enhance the brand's reputation.
Position in the Market:
Consistency in advertising helps maintain the brand's position in the market, ensuring that it remains top-of-mind for consumers.
Do the PAGES for Advertisements matter? YES!
Does the SIZE of a print ad in a magazine matter? YES!
- Inside Front Cover: This is one of the first pages readers see, offering high visibility and impact.
- Back Cover: The back cover is highly visible and often the last page readers see, making it a prime spot for memorable advertisements.
- Inside Back Cover: Similar to the back cover, the inside back cover offers high visibility and is often viewed as readers finish the magazine.
- Table of Contents: Ads placed near the table of contents benefit from being seen early as readers look for specific articles or features.
- First Few Pages: Placing ads within the first few pages of the magazine ensures they are seen while readers are still fresh and attentive.
- Editorial Adjacency: Placing ads next to relevant editorial content can increase their effectiveness. For example, an ad for a local farm market would do well next to an article about local food and agriculture.
- Page 3: Overall, Page 3 is considered the most valuable and strategic location for advertisements, offering a balance of high visibility and reader engagement.
Does the SIZE of a print ad in a magazine matter? YES!
Does the SIZE of a print ad in a magazine matter? YES!
Does the SIZE of a print ad in a magazine matter? YES!
Visibility:
Larger Ads: These are more noticeable and likely to catch the reader’s eye. Full-page ads, for example, dominate the page, ensuring that readers see them.
Smaller Ads: These may be overlooked, especially if placed in less prominent positions or surrounded by other content.
Message Clarity:
Larger Ads: They can convey detailed messages without overcrowding. This helps in maintaining clarity and ensuring the reader understands the key points.
Smaller Ads: These require a focused message and minimal text to avoid appearing cluttered.
Brand Perception:
Larger Ads: They can enhance the perception of the brand as being more established and serious about its marketing efforts.
Smaller Ads: If strategically placed and designed well, they can still convey professionalism but may not have the same perceived investment level as larger ads.
Reader Engagement:
Larger Ads: They generally hold the reader’s attention longer due to their size and the amount of information they can present.
Smaller Ads: They must be more creative and impactful to capture and hold attention in a limited space.
Impact:
Larger Ads: They allow for more creative freedom and can include more information, compelling visuals, and clear calls to action. They make a stronger impact and are more memorable.
Smaller Ads: These need to be concise and impactful within limited space, which can be challenging but effective if designed well.
Cost:
Larger Ads: They are more expensive due to the increased space and impact they offer.
Smaller Ads: These are more cost-effective but may not provide the same level of visibility and impact.
Can there be TOO MANY words on a print ad? YES!
Does the SIZE of a print ad in a magazine matter? YES!
Does the SIZE of a print ad in a magazine matter? YES!
- Visual Overload: Cluttered Appearance: Too many words can make an ad look cluttered and unappealing, which can discourage readers from engaging with it.
- Hard to Read: A dense block of text is less inviting and harder to read, especially in a medium where visuals are key to attracting attention.
- Reduced Impact: Diluted Message: With too much information, the main message can get lost. Effective ads communicate a clear, concise message quickly.
- Lower Recall: Readers are less likely to remember an ad that overwhelms them with too much information.
- Engagement Issues: Short Attention Spans: Magazine readers typically have short attention spans and are more likely to engage with ads that are visually appealing and easy to digest.
- Skimming Behavior: Readers often skim through content, so an ad with fewer words and striking visuals is more likely to capture their attention.
- Design Constraints: Less Room for Visuals: More text means less space for compelling visuals, which are crucial in grabbing attention and conveying the message quickly.
- Font Size and Legibility: More text can force the use of smaller fonts, reducing legibility and accessibility.
Our content is created using thorough research and insights, with the added support of AI to ensure accuracy and relevance. This approach helps us deliver high-quality, reliable information tailored to meet your needs.
Please feel free to reach out if you have any questions or suggestions!
Local people helping local businesses
Britt Moses
Britt Moses
Britt Moses
Britt Moses had a lifelong dream of building a local magazine, and she brought that vision to life by starting the first one in Jessamine County: Jessamine County Living. The magazine focuses on showcasing local businesses, local high school sports, bits of local history and sharing meaningful local content, highlighting the heart of the community. Publisher & Editor in Chief
Karen Moses
Britt Moses
Britt Moses
Karen Moses created Lincoln County Living, giving the people of Lincoln County a magazine to call their own. Filled with local content, news, stories, community happenings, high school sports, bits of history, and so much more, the magazine truly captures the essence of the community. It’s completely local, made by and for the people of Lincoln County.
Publisher & Editor in Chief
Heather Brown
Heather Brown
Heather Brown
Heather Brown is a Marketing Consultant for Lincoln County Living and Garrard County Living magazines. A proud Lincoln County native, Heather is passionate about helping develop and grow these great local magazines, showcasing the best of our communities.
Andrea Miller
Heather Brown
Heather Brown
Andrea Miller, a proud Lincoln County native, is a Marketing Consultant for Lincoln County Living and also serves as the Director of the Lincoln County Chamber of Commerce. Andrea is dedicated to supporting local businesses in a variety of ways, helping them thrive and grow within the community.